Why I Only Write On Weekdays
(And How That Changed Everything)
Back when I thought success meant grinding seven days a week, I burned out fast.
Especially when I was writing blog articles, social media posts and interview scripts for my podcast.
I’d wake up on Saturday with the guilt of “not doing enough” pounding in my chest. That weird feeling that if I wasn't working then I somehow wasn't successful.
Sundays were no better. I frequently found myself back in my garden office, chasing the dream while my kids waited by the door for a bike ride.
Then one Monday morning, I was scrolling Medium articles for inspiration when I found some - and it hit me like a ton of bricks.
It came in the form of a quote popularised by the great John Lennon:
“Life is what happens while you are busy making other plans.”
What was the point of working all the time if I was missing out on my kids growing up and not enjoying life with my family and friends?
And by extension - what the hell will I have to write about if I'm just working all the time? Secrets of a depressed overworked writer? Sounds like a shit Substack!
And don't say it sounds better than this one you degenerates.
So anyway, back to the story…
I decided to try something radical: I’d strictly only write on weekdays (not including client work - just my creator business).
That’s it. Monday to Friday. 30–45 minutes a day. Some days a bit more.
I called it becoming a Weekday Writer.
It meant I could go all in during the week, then clock off properly at weekends.
No more guilt. No more struggling to find the right words while my family made Scotch pancakes without me. (BTW - you have to have them with bacon and maple syrup, or banana, Nutella and maple syrup.😋)
Under my new writing regime, Saturdays were now for long country walks and lazy pub lunches.
Sundays were for those bike rides and the odd glass of rose on the swing seat with my wife. (Yes, I'm terribly middle class.)
The crazy part?
My output actually increased.
Because here’s the secret most creators miss:
When you write every weekday, you generate enough content to repurpose at the weekend - without lifting any extra fingers. (You know what I mean!).
A short weekday essay becomes a weekend tweet. A newsletter paragraph becomes a LinkedIn post.
A blog article can be sliced into social clips or published verbatim as a Medium article (with a canonical link back to my Substack where I first published it).
All of this can be scheduled in advance, because as you know I'll be living the dream at the weekend. 🤣
Five focused writing sessions a week = 10–20 pieces of content across platforms, all linking back to your Substack/newsletter.
Now that’s leverage.
So no, you don’t need to write every day to build a content-powered business. You just need a system that lets your writing work harder than you do.
And for me, that starts with showing up on weekdays - and 'letting life happen' at the weekend.
Simple.
Thank you for the advice Mr Lennon. Rest in peace.
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