Content Marketing

Check out our resources on content marketing, content strategy, content creation & promotion, blogging & copywriting.

how to start a wordpress blog

How To Start a WordPress Blog in 7 Easy Steps

In this article, we’ll take you through all the stages of creating your first blog - from choosing a domain name, setting up your hosting and installing WordPress, to selecting your theme, uploading plugins, writing your first blog post and attracting readers.
how to create a customer avatar

How To Create a Customer Avatar In 5 Simple Steps

To identify your ideal buyer, you’ll want to create a customer avatar or persona, which is a fictional, composite character that reflects the key attributes of your audience. You’ll do this with the help of market research including surveys, data and interviews.
How To Scale Content CReation

CC 068: How To Scale Content Creation With Dom Wells

On the show this time I'm talking with niche site entrepreneur and expert affiliate marketer, Dom Wells of Human Proof Designs. Dom created Human Proof Designs for two reasons: to teach others about affiliate marketing, and to give you ready-made niche sites that are worth buying.
content marketing glossary

The Ultimate Content Marketing Glossary

**** Newly Updated For 2019**** In order to help the wider community understand some of the terminology used within the content marketing industry, I've put together this comprehensive content marketing glossary giving definitions for many of the commonly used terms in the sector. Currently comprising over 550 individual definitions organised in alphabetical order, this growing…
ab-split-testing

CC 066: A/B Split Testing For Content Marketers With Nick Disabato

On today’s show, I’m delighted to welcome Nick Disabato, the writer, designer and A/B testing expert - and author of The A/B Testing Manual. A/B testing is the scientific method applied to making conversion changes on your website, and Nick’s 'Draft' Design Consultancy has a proven track record of using research driven A/B testing to…
Will Blunt SEO Spider's Web

CC 064: SEO Spider’s Web: How To Improve Website UX, Create Authority Content & Build Better Backlinks With Will Blunt of Blogger Sidekick

If you want to learn a content and SEO strategy that can help you improve your website UX, create authority content and build better backlinks - you'll love the SEO Spider's Web, the simple but highly effective content marketing technique created by experienced online marketer Will Blunt of Blogger Sidekick.Listen To Will's Show​Will's BackstoryWill's longstanding…