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KWFinder Review & Tutorial (Plus Special Discount)

KWFinder Review & Tutorial (Plus Special Discount)

This seed keyword research tool is so easy to use because it literally gives you the ‘green light’ for low competition keywords – deploying a nifty traffic light system for easy, medium and hard to rank for phrases. Read our full review...
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CC 077: Does Content Marketing Work? With Sarah Mitchell

CC 077: Does Content Marketing Work? With Sarah Mitchell

Does content marketing work anymore? Is content marketing dead? These are just some of the questions I hear all the time - and that I hope to answer in ​this edition of the Content Champion podcast.
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How Often Should I Blog As A Small Business Owner?

How Often Should I Blog As A Small Business Owner?

In this article we consider what blogging frequency is most effective for small business websites based on some high profile examples, and consider the best ​course of action based on your specific circumstances.
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Mapping Your Customer Journey In 5 Essential Stages

Mapping Your Customer Journey In 5 Essential Stages

A customer journey map - or sales funnel, or marketing funnel - tells the story, both in words and visually, of the path your clients take from initial contact through all engagement touchpoints and on through to a long-term relationship.
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How To Start a WordPress Blog in 7 Easy Steps

How To Start a WordPress Blog in 7 Easy Steps

In this article, we’ll take you through all the stages of creating your first blog - from choosing a domain name, setting up your hosting and installing WordPress, to selecting your theme, uploading plugins, writing your first blog post and attracting readers.
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CC 076: How Content Marketing Leads To Sales With Chris Marr

CC 076: How Content Marketing Leads To Sales With Chris Marr

​Hello and welcome to episode 76 of the ​Content Champion Podcast. On the show this time, I’m delighted to be talking with the founder of the Content Marketing Academy - Chris Marr.Chris has fast become the leading voice in the UK content marketing movement - and the CMA Live conference he established, held annually in...
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How To Create a Customer Avatar In 5 Simple Steps

How To Create a Customer Avatar In 5 Simple Steps

What Avatars Do For Your Business Your business has its own personality, and that can be shaped by a number of factors including your founder’s vision, core company values or simply the idea that you’re selling a product or service people want.To attract the right buyers, though, it’s not about solely telling your story. It’s...
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9 Insanely Helpful Podcasting Resources (For Podcasting On a Budget)

9 Insanely Helpful Podcasting Resources (For Podcasting On a Budget)

​If you’re just starting out as a podcaster, or you’re trying to manage a podcast on a budget, you’re probably wondering how to get up and running with podcasting resources that ​won't break the bank. We know – we’ve been there. However, you’ll be pleased to hear there’s a lot of guidance and services out...
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CC 075: On-Page SEO (SEO Essentials)

CC 075: On-Page SEO (SEO Essentials)

Business owners spend a lot of time and money creating visually appealing websites and in-depth content to promote themselves online. While these are key features in generating leads, you also need to understand on-page SEO essentials if you want your site to rank properly in the search engines and be found by potential clients.Since many...
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CC 074: Backlink Audits (SEO Essentials)

CC 074: Backlink Audits (SEO Essentials)

​Welcome to another episode ​in the SEO Essentials series of the Content Champion podcast, where ​we ​discuss the foundational aspects of SEO ​you need to get right before ​rolling out a successful SEO campaign - or employing an agency. This time I'm joined again by our Head of SEO, Tom Peary, to ​look into the subject...
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CC 073: Website Speed (SEO Essentials)

CC 073: Website Speed (SEO Essentials)

As we continue our SEO Essentials series, we’re ​discussing how the speed of your website plays a crucial role in your conversion rates, so much so that this one issue alone can make or break your online business. ​​Our Head of SEO at Content Champion, Tom Peary, joins me again on this episode to explain...
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CC 072: Duplicate Content (SEO Essentials)

CC 072: Duplicate Content (SEO Essentials)

Welcome back to another ​show in the SEO Essentials series of the Content Champion podcast. A common issue with many of our new client websites is duplicate content. Duplicate content can play a significant role in your site’s ability to rank well on search engines such as Google. Content Champion’s Head of SEO, Tom Peary, joins...
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CC 071: Canonicalization (SEO Essentials)

CC 071: Canonicalization (SEO Essentials)

​​Welcome back to the SEO Essentials Series of the Content Champion Podcast. In this episode, I'm ​discussing canonicalization with highly experienced SEO, Tom Peary. Yes we know, don't let your eyes glaze over quite yet - as getting this right could save your organic traffic.Tom ​is the Head of ​SEO here at Content Champion, and...
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CC 070: Introducing The SEO Essentials Series

CC 070: Introducing The SEO Essentials Series

​In this 'housekeeping' episode of The Content Champion Podcast, I set the scene for our new series of shows called 'SEO Essentials', where we discuss the prerequisite on-page SEO steps you ​must take to maximise your long term success with both SEO and content marketing.​So if you're considering outsourcing your SEO or embarking upon a...
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CC 069: How To Make Money Podcasting With Yaro Starak

CC 069: How To Make Money Podcasting With Yaro Starak

On today’s show it is my complete honour to be discussing podcast monetization with one of the very first people I ever started following online - the Internet marketing expert, online entrepreneur, coach, blogger and podcaster, Yaro Starak - author of the Blog Profits Blueprint and founder of the superb blog Entrepreneurs-Journey.com.Yaro began blogging over...
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CC 068: How To Scale Content Creation With Dom Wells

CC 068: How To Scale Content Creation With Dom Wells

On the show this time I'm talking with niche site entrepreneur and expert affiliate marketer, Dom Wells of Human Proof Designs. Dom created Human Proof Designs for two reasons: to teach others about affiliate marketing, and to give you ready-made niche sites that are worth buying.In this episode we are discussing how to scale content...
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The Ultimate Content Marketing Glossary

The Ultimate Content Marketing Glossary

**** Newly Updated For 2018**** In order to help the wider community understand some of the terminology used within the content marketing industry, I've put together this comprehensive content marketing glossary giving definitions for many of the commonly used terms in the sector. Currently comprising over 550 individual definitions organised in alphabetical order, this growing...
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CC 067: How To Get Rankings & Traffic Without Backlinks With Doug Cunnington

CC 067: How To Get Rankings & Traffic Without Backlinks With Doug Cunnington

Welcome to the 67th edition of the Content Champion Podcast. On the show this time, I’m delighted to be speaking with SEO and productivity expert, Doug Cunnington, of Niche Site Project - about how to get traffic to your niche sites without building backlinks.With Amazon recently slashing affiliate payouts in certain product categories, how much...
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CC 066: A/B Split Testing For Content Marketers With Nick Disabato

CC 066: A/B Split Testing For Content Marketers With Nick Disabato

On today’s show, I’m delighted to welcome Nick Disabato, the writer, designer and A/B testing expert - and author of The A/B Testing Manual. A/B testing is the scientific method applied to making conversion changes on your website, and Nick’s 'Draft' Design Consultancy has a proven track record of using research driven A/B testing to...
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CC 065: How To Explain The ROI of Digital & Content Marketing With Andrew Holland

CC 065: How To Explain The ROI of Digital & Content Marketing With Andrew Holland

Welcome to the 65th edition of the Content Champion Podcast - on the show this time, I’m delighted to be speaking with SEO and content marketing expert, Andrew Holland, founder of UK based Zoogly media.I first encountered Andrew in the Facebook group for Brian Dean’s excellent course SEO That Works – and was instantly struck...
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