CC 020: Boost Your Blog Traffic: Blogging & Guest Blogging With Jon Morrow

​Hello again everyone, it's hard to believe we've already reached episode 20 of the Content Champion podcast. On the show this time around, it's my great pleasure to be speaking with the inspirational blogging expert Jon Morrow.

Jon Morrow guest blogging

Listen to Jon's Podcast

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Former associate editor of Copyblogger, founder of and CEO of (now SmartBlogger) – there's nothing Jon doesn't know about attracting more traffic to your blog and using your blog to grow your online business. So it was great to interview such an authority in this space.

Jon Morrow

Jon Morrow

Jon is widely admired and respected across the Internet, and together with being a highly knowledgeable blogging professional – his own personal story has provided inspiration for millions of people across the world.

A busy man who is always in demand, I was very grateful that Jon agreed to spend some time talking to me and the Content Champion audience. His advice and strategies are like gold dust for all bloggers, so we're lucky he came on the show.

We covered lots of detail in our half hour chat – including subjects such as:

  • Jon's fascinating backstory and the history of his online businesses
  • How effective blogging starts with understanding your target audience
  • How to know if blogging will work in your industry and specific business
  • The various types of blog posts that meet different blogging objectives
  • The different blogging models and most effective strategies for small businesses
  • How to create truly engaging and inspirational blog posts that move your readers
  • How Jon turned his own inspirational story into two viral guest blog posts
  • How to find your blogging voice and tell your own unique brand story
  • The best way to secure guest blogging opportunities on popular sites
  • How to craft guest blog posts so they make the biggest impact possible
  • Where your focus should be when you start blogging (it's not where you think)
  • Jon's controversial view on the role of social media for newbie bloggers

Plus! The PS Question! Jon shares a completely unique advanced traffic generation strategy you won't want to miss!

Items mentioned in this edition

Where to get The Content Champion Podcast

You can listen to the latest edition of the podcast below, or join my feed directly here: Content Champion Podcast

Alternatively, you'll find the podcast on iTunes and Soundcloud.

Blogging and guest blogging

This article has 14 comments

  1. Chery Schmidt

    Wooo Hooo I loved this podcast. Podcasts sure are a wonderful addition to blogs these days. 70,000 visitors, this really made me want to hear more..

    I do agree the purpose of a blog is to attract people right? Agree self improvement is a big one, everyone wants to be at better something.. I believe when I tell stories about myself and how I am improving, I get more people engaging with me more.

    Wow trying to do it all can become time consuming, love this advice. I need to work on irresistible content..

    What an inspirational post, Thank you so much for sharing.. Chery :))

    • Loz James

      Thanks Chery

      I’m so pleased you loved this podcast!

      Jon is a great guy and his advice for bloggers here is really practical and genuinely useful.

      I agree, creating irresistible content is definitely the way to go.

      Thanks for dropping by 🙂



    The story of Jon morrow is really inspiring and the way he grew in this field of blogging is a spectacular thing.

    Gaining huge bucks within 70 days is no joke, and the difficulties he faced are common for every blogger to be successful.

    • Loz James

      Thanks Prashanth

      I agree, Jon is an amazing man and his success in blogging and online business should serve as an inspiration for everyone.

      I appreciate you dropping by.



  3. Jawad Khan


    I haven’t listened to all your podcasts, but I’m sure none of them would be as valuable as this one.

    This is epic!

    Jon is inspirational in many ways and I’m one of his great admirers.

    You’re doing a great job, keep it up!

    • Loz James

      Thanks Jawad

      I appreciate that and am so pleased you liked this podcast.

      Jon is a great guy and is certainly very inspiring!



  4. Rahul Yadav

    This really helps!! Thanks for sharing this one! Ive been looking for tips to Boost Blog Traffic!!!

    • Loz James

      Thanks Rahul

      I’m so glad you liked the show – Jon’s very talented and shares such a lot of valuable information in this podcast.



      • salek ahmed

        Thanks for the great opportunity to know the story of Jon morrow. It’s really inspirational for every blogger. Thanks buddy !!

        • Loz James

          Glad you liked this episode Salek

          Jon is an amazing, inspirational guy and he really over delivered in this show.

          Thanks for listening!

          Best wishes


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