Author: Loz James

content marketing glossary 2020

The Ultimate Content Marketing Glossary (2020 Edition)

In order to help the wider community understand some of the terminology used within the content marketing industry, I've put together this comprehensive content marketing glossary giving definitions for over 550 of the commonly used terms in the sector.

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Artificial Intelligence In Content Marketing

Artificial Intelligence In Content Marketing (2020 & Beyond)

Artificial intelligence and its subsets have been revolutionizing the business and marketing landscape for quite some time. Still, there’s a new frontier that this advanced technology is yet to conquer completely – content marketing.

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how to start a wordpress blog

How To Start a WordPress Blog in 7 Easy Steps (2020 Edition)

In this article, we’ll take you through all the stages of creating your first blog - from choosing a domain name, setting up your hosting and installing WordPress, to selecting your theme, uploading plugins, writing your first blog post and attracting readers.

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Essential Content Marketing KPIs

9 Essential Content Marketing KPIs You Must Start Tracking In 2020

You must track key performance indicators (KPIs) if you want to know whether your content marketing strategy is working...

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how often should i blog in 2020

How Often Should I Blog As A Small Business Owner In 2020?

In this article we consider what blogging frequency is most effective for small business websites based on some high profile examples, and consider the best course of action based on your specific circumstances.

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business blogging

Why Business Blogging Is An Investment Not An Expense

Learn how starting a business blog and regularly creating high quality content can grow your revenue, brand authority and customer loyalty...

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content promotion

15 Advanced Methods To Promote Your Content

To help you become a content promotion champion, here are 15 advanced yet totally doable ways you can promote your web content to get the most bang for your buck...

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content marketing statistics

35 Compelling Content Marketing Statistics (To Grow Your Online Business)

These 35 compelling content marketing statistics highlight why you should be using content marketing to grow your online business...

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youtube marketing

9 YouTube Marketing Resources You Can’t Miss

To help you make sense of how to use YouTube to successfully promote your online business, we've hand-picked some of the best video marketing resources to help you learn the tips that work so you don't waste your time.

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jobs for creative people

CC 095: 17 Small Business Ideas For Creative People (2020 Edition)

If you're a creative person excited by the challenge of setting up your own small business, our list of ideas should help you get started...

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entrepreneurial skills

CC 094: 11 Entrepreneurial Skills Every Small Business Owner Needs To Succeed Online

Discover the essential entrepreneurial skills that will help your small business thrive online. How many of these do you have?

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Benefits of content marketing

CC 093: 15 Benefits of Content Marketing For Small Business Owners

Content marketing is the low cost & effective way for small business owners to grow their companies online. So the question is, why does your business not have a documented content marketing strategy?

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